Filters
Condition
Make & Model
Price
Body Style
Year
Mileage
Exterior Color
MPG
EV Range
Seats
Driveline
Fuel Type
Cylinder
Transmission
Popular Features
Technology Features
Exterior Features
Interior Features
Safety Features
A Legacy Built From the Ground Up
From the Ground Up
The story of the Rohrman Automotive Group begins the way the best stories always do — with very little money, a whole lot of determination and hard work, and a very charismatic leader.
A Log Cabin
Robert V. Rohrman
1933
The Beginning
The First Lot
Building Something of His Own
In 1963, Bob opened his own used car lot on Sagamore Parkway in Lafayette. It was a modest start, but he built it on a foundation that has never changed: if you fall in love with your customer, they'll love you right back. His reputation quickly grew for honest dealing, genuine customer service, and a commitment to every person who walked through the door.
By 1969, that reputation had earned him his first new car franchise. A still-emerging Japanese automaker named Toyota came knocking with an opportunity. Bob said yes — and that handshake with Toyota would prove to be one of the most consequential decisions in the auto group's history.
1963 – 1969
20
Dealerships
1.4K
Employees
60+ Years
Over Six Decades of Growth
Over the next six decades, the Bob Rohrman Auto Group grew from a single used car lot into one of the largest family-owned dealership groups in the United States. The group expanded from its Lafayette roots into Indianapolis, Fort Wayne, Chicagoland, and Kenosha.
Today, the Rohrman Automotive Group operates 20 franchise new car dealerships with more than 1,400 employees . Over the lifetime of the company, an estimated one million or more vehicles have been sold to families around the Midwest. The group has been recognized by Automotive News as one of the largest family-owned dealership groups in the country.
Still Family. Still Here.
A Multi-Generational Family Business
Yes, we've come a long way. We've expanded our brands and reached more community members, selling and servicing more cars than ever before. But we're still a family business, committed to the same ethical standards Bob Rohrman built his reputation on more than sixty years ago.
A Look Inside the Group
Across every location, you'll find the same welcoming atmosphere, knowledgeable staff, and commitment to an outstanding customer experience.
Follow Along & Have a Laugh
Join our community on Facebook for the latest deals, news, and events — and head over to YouTube to catch our legendary commercials that have been making the Midwest smile for decades.
Follow Us on Facebook
@RohrmanAutoGroup
Watch Our Commercials
The Midwest's Most Iconic Ads
Proudly serving the Midwest since 1963. Join thousands of happy Rohrman customers online.
Your Next Vehicle Is Waiting. Let's Find It Together.
Visit any Rohrman Automotive Group location across Indiana, Illinois, or Wisconsin — and discover just how nice and friendly our staff can be.